A master student in brand strategy at Brand University, Hamburg, with over 2+ years of experience in digital and performance marketing. I blend creativity and data to build campaigns that connect and convert.
I’m a marketing enthusiast who enjoys decoding what makes consumers click — literally and emotionally. With a background in digital agencies and a passion for data-driven creativity, I approach marketing as both an art and a science.
What I Bring
Master’s in Brand Strategy (Brand University of Applied Sciences, Hamburg)
2+ years agency experience across performance marketing, brand positioning & omnichannel campaigns
A collaborative mindset, a love for storytelling, and an eye for insights
A Collection of my favourite's project I’ve worked recently. Feeling great while sharing here.
With 2+ years of hands-on experience in digital and performance marketing, I’ve helped brands connect more meaningfully with their audiences through strategy, storytelling, and smart data use.
I specialize in user acquisition, campaign optimization, and multichannel execution — blending creativity with performance. Whether it’s boosting traffic by 20% or improving conversion rates by 10%, my focus is always on impact.
What excites me most? Turning insights into action. I love digging into trends, crafting thoughtful strategies, and leading campaigns that don’t just perform — they resonate.
German Language (A1-B2)
Generative AI
Google Analytics 4
Google Ads Manager
Social Media Markeiting
Content Marketing
Led content coordination across email, social, and web platforms
Streamlined project flow between creative and performance teams
Delivered clear, strategic updates via weekly reports & decks
Crafted campaign messaging for internal and client presentations
Managed content localization and calendar scheduling
Coordinated with designers, analysts & clients for seamless delivery
